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One of the most rewarding parts of being a children’s book author is getting to do school visits! With those eager young faces smiling up...

Halloween is one of my favorite holidays of the year, and publishing a Halloween picture book is definitely on my bucket list! But you...

Micro-influencers are the next big thing in marketing. If you're looking for book sales, micro-influencers can be just as effective...

You just had your first book launch, and you're still on cloud nine. Don't get me wrong, you're exhausted but there's something so...

In this post, we'll take a closer look at Amazon Ads for authors, including what it is and some top tips for success.

When I started my author journey, I knew how important it was to have a website so I got a simple one up and running. I'd heard of SEO...

If you've self-published your book or you plan to, one of the most valuable assets you can invest in is a great analytics tool. That's...

Pinterest is a visual discovery platform where users can discover and save ideas. In other words, it's a visual search engine! To get started with Pinterest, create a business account. This will give you access to analytics and other features that can help you track the performance of your pins.

As an author, getting your book in front of potential readers is crucial to its success. Pay-per-click (PPC) advertising is an effective...

Book reviews can make or break your children’s book sales—especially on Amazon. Reviews boost your book’s visibility in search results,...

As an author, you put a lot of effort into marketing your book, from social media posts to paid ads. But did you know that the links you...

Amazon ads are a fantastic tool for children's book authors because people go to Amazon with the intent to shop. If you use Amazon ads to...

As a children's book author, your brand is your identity. It's what sets you apart from other children's book authors and gives your...

As an author, you know that creating visually appealing designs to promote your book can be a challenge. With Canva, it’s easier than...

In an age where more and more people are writing books, you can't just sit back and hope that yours will sell on its own. So how do you...